General contracting
An AI receptionist for general contractors
General contracting has the opposite problem to emergency trades. There's no shortage of calls — there's a shortage of calls worth driving to. The work is separating real projects from people who are still dreaming, without being rude to either.
The calls that come in.
Remodel and addition inquiries
High value and long cycle. Scope and budget determine whether it's worth an estimate visit at all.
Repair and punch-list work
Smaller jobs that fill schedule gaps, and often the start of a larger relationship.
Insurance and damage restoration
Driven by an event and a claim, with a different decision-maker and a different timeline.
Price shoppers and early browsers
Worth identifying early and handling politely, rather than spending an afternoon on an estimate that was never going to close.
Captured on every call
What it asks before anyone drives out.
- What the project actually is, in the homeowner's own words
- Whether they have plans or drawings yet
- A budget range, and whether it's been discussed with anyone
- Timeline, and what's driving it
- Whether permits or an HOA are involved, and who owns the property
Why it matters
Estimate time is the expensive resource
For a contractor, the cost of a bad lead isn't a missed call — it's an afternoon spent measuring a project that had no budget behind it. Qualification on the phone is what protects the calendar.
The advantage
What this changes for a general contracting business.
Budget asked before the site visit
The budget conversation happens on the phone, where it costs you nothing, instead of at the end of an estimate visit.
Scope captured in their words
What the homeowner actually wants is recorded in detail, so you walk into an estimate already knowing the project.
Permits and approvals surfaced early
HOA rules, permits, and ownership questions come up on the first call rather than three weeks into a job.
Every inquiry answered, none chased
The calls all get answered and qualified. You spend your time on the ones that are real.
Also built for
See what it costs for your general contracting business.
Two minutes with our estimator and you'll have a real range, based on your call volume and what you need it to do.